Business Preparations

In anticipation of the Tokyo 2020 Olympics, local businesses geared up to capitalize on the expected influx of international visitors. Hotels expanded their capacities, adding rooms and enhancing amenities to accommodate the increased demand. Restaurants introduced multilingual menus and diversified their offerings to cater to a global audience, while retail stores stocked up on souvenirs and Olympic-themed merchandise. The heightened expectations led many businesses to invest heavily in upgrades and marketing campaigns to attract tourists and maximize revenue. This preparation period also saw businesses adopting new technologies and digital platforms to improve customer service and streamline operations. For example, many restaurants and retail stores enhanced their online presence, offering delivery and e-commerce options to meet the needs of tech-savvy tourists. The anticipation of increased revenue created a buzz in the local economy, stimulating investment and innovation across various sectors. This readiness not only benefited businesses during the Olympics but also set a new standard for customer service and operational efficiency in Tokyo. The improvements and innovations implemented during this period continue to benefit the local economy, contributing to Tokyo’s reputation as a world-class destination for international events.